Starkey Hearing Aids

Starkey hearing aids are a well known brand name in the world of audiology. Since consumers- especially first time hearing aid wearers - are somewhat at the mercy of the prescribing professional, many a company caters to the professional set in an effort to make that first time business count. How often have you heard the sigh that while a set of hearing aids might work alright, the customer service is so substandard that the patient wishes she or he had known this prior to the purchase, since it would have affected their choice of equipment? Understanding that it is not enough to reel in a first time customer and listening to the voiced concerns that were placed on the Starkey hearing aid message board, the company took drastic measures to ensure that wearers of Starkey hearing aids would become lifetime customers, not just a first time customer.

Thus, whether you need a set of Starkey Axent hearing aids or a Tymp style hearing aid by Starkey, the fact that a Starkey hearing aid can only be purchased from a hearing professional and not over the Internet is an innovation in the online marketplace as well as in the world of the hearing improvement business. Why would a market giant not consent to have its products sold over the ‘Net by third parties? After all, these resellers would allow Starkey hearing aids to become even more commonplace, thus enabling the company to retain an even bigger market share, and therefore bolstering the bottom line considerably.

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The answer is surprisingly simple: customer service. Starkey hearing aids that are not sold from a hearing professional cannot be guaranteed to meet the strict standards enforced by the company. After all, how would an online reseller know whether your hearing loss has worsened or if you are still in need of the same prescription? By visiting an audiologist, your hearing will be tested sufficiently and you will receive a set of Starkey hearing aids that are bound to work well. Secondly, the danger of unwittingly paying full price for a refurbished pair of aids is great when going through a third party on the ‘Net. While in and of itself there is nothing wrong with refurbished devices, the fact that your warranty may not extend to them, or the risk of needing almost immediate repairs – when the refurbishing process was not done correctly – place an undue risk onto the consumer. For this reason the company believes that following its philosophy of providing the kind of customer service that will result in repeat business directly depends on their immediate responsibility to be the primary provider of the hearing aids.

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